Distance MBA							  - Digital Marketing

Rapid advances in technology and digital media are completely transforming business landscapes and marketing paradigms. Today, with more than 40,000 searches occurring per second across the globe, digital marketing is proving to be a gateway to reach new audiences across the globe for business. With SGVUDE’s Digital Marketing MBA learning programme, you will gain the skills necessary to maximize the brand's online presence on mobile, search engines and social media platforms. You will learn to develop, execute and optimize the online strategy as per the goals of a business and create data-driven campaigns that will increase the overall conversion rates. We share insights on best web marketing techniques and strategies that can be used to tackle real-life business challenges encountered on daily basis. Also, learn to directly apply the knowledge of the digital marketing landscape to the goals an organization is trying to achieve.


Objective

  • Various digital marketing strategies and the ways they interact with traditional marketing channels
  • Application and integration of online strategies into different business models
  • Analysis of online opportunities related to business goals
  • Web data analysis to building online marketing campaigns
  • Leveraging social media and other online channels
  • Market Segmentation based on consumer behavior
  • The role of the website and Search Engine Marketing
  • Online marketing channels including mobile, display, email etc.

Curriculum

Semester 1

  1. Modern Business Organization and Management
  2. Global Business Environment & Economics
  3. Accounting & Financial Management
  4. HR & OB
  5. Business & Corporate Law

Semester 2

  1. Business Research Methodology
  2. Modern Marketing Management
  3. Information Technology for Business
  4. Production Operations & SCM
  5. Business Communication Skills

Semester 3

  1. Business Policies & Strategic Management
  2. Consumer Behaviour
  3. Entrepreneurship & Innovation Management
  4. Introduction To Digital Marketing
  5. Strategic Marketing Management

Semester 4

  1. Business Ethics & Corporate Governance
  2. Web Analytics
  3. Social Media & Search Engine Management
  4. Search Engine Optimization
  5. Project Work

Eligiblity

  • Minimum 50% marks in Graduation or Graduation less than 50 % with 2 year of minimum experience is required
  • Duration Minimum- 2 years Maximum- 4 years

Fees



Indian Programme Fees:

Fee Plan Programme Fee Fees Payable You Save!
Lumpsum 84,500 70,000 14,500

Indian Programme Fees:

Fee Plan Programme Fee
On Admission 21500
Within 6 Months after Admission 21000
Within 12 Months after Admission 21000
Within 18 Months after Admission 21000
Total Fees 84,500

Indian Programme Fees emi:

Disclaimer

Down PayMent Months EMI Amount Total Amount
9347 18 4890 97367
  • By selecting to the EMI Flexi Plan Option I understand that this financing facility has been extended for students seeking loan from Non-Banking Finance Companies (NBFC) registered as per norms of Government of India.
  • Student agrees that the University plays no role in offering finance for their programs and university has only forwarded the student request to respective companies offering such finance options.
  • Student agrees that the university is not responsible for any financing related aspects as the student would agree to all financing norms as per the guidelines of respective financing partner.
  • Student would need to submit the required finance related documents to the financing partner which are the NBFC.
  • The financing partner which are NBFC would evaluate the student financial documents and if they qualify they would offer the student the said financing option.
  • The finance option may be rejected by NBFC if the student does not qualify for the loan based on NBFC eligibility parameters for loan.
  • Student need to connect with our counselor who can share the contact details of the NBFC - Executives to complete the said process as per NBFC norms.
  • Free PG Certification course on EMI option.

    Apply Online

    For free career counselling & admission





    My Image
    yA6PTh

    By clicking on submit I allow SGVU to call me & send program information on Email/ SMS/ Phone




    whatsApp